What are the most affordable alternatives to Gong in 2026?

Anybody in sales can relate to using outdated technologies that do not keep up with the times and are absurdly pricey, with horrible conditions. That is what this new revolution of AI-based sales tools is trying to fix.

On top of that, industry giants like Gong often have a ridiculous sales cycle. Their pricing is not based on the products they provide; instead, it is a per-user upcharge that fluctuates based on metrics that are not shared with the users or the businesses buying them.

Unfair price increases

These reports are from Gong’s own users, who were fed up with the unrealistic price increases and started searching for better alternatives.

One example is this post from Sean P. Cannon, a GTM and Revenue Operations Executive and EdTech Consultant, on LinkedIn.

But first a quick question

How much does Gong cost?

1. Median Cost: Based on over 1,100 purchases, the median Gong contract is $55,359 per year.
2. Price Range: Annual costs range from a low of $11,497 for small teams up to $203,683 for large enterprises.
3. Negotiation: Buyers average a 14.17% discount off initial quotes, meaning there is typically room to negotiate.

So what are the alternatives?

There are several, but it really depends on what you’re searching for.

• If you want a bare-bones sales tool with some deal intelligence and simple rep coaching, use something like Airspeed.

  

  

• If you want a somewhat outdated meeting and sales tool, use something like Avoma.

  

  

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• But if you want a platform with an intelligent, real-time sales copilot that does everything listed below, choose Axelize:

  

  

  • Intelligent, context-rich sales objection handling, with information about your business and the buyer’s business;
  • In-house and third-party CRM data enrichment after a sales call;
  • Action-item and task generation;
  • Intelligent deal management that further enriches your CRM;
  • Affordable pricing for teams of any size;

So what’s the solution?

• Research more tools, especially using ChatGPT, to find the best possible solution for you instead of using these default products from giant companies that don’t respect your budget.
• Pay attention to Gong’s existing customer base so that you can understand what problems its users are dealing with.
• Use something like Axelize to get real-time sales objection handling and CRM enrichment. It is 95.5% cheaper than Gong, with more up-to-date features, an improved UI, and faster AI.

The first action